Key Takeaways
Technique’s $250 bitcoin-themed Jordans bought out, however the kicker is you’ll be able to’t really pay with BTC.Bitcoin followers on X are roasting Technique in 2026 for taking playing cards and Apple Pay, however giving BTC the chilly shoulder.Saylor simply put $176 million into STRC whereas Technique’s BTC shopping for sits on ice, leaving its subsequent transfer broad open.
Technique’s $250 Bitcoin-Themed Sneakers Spark Social Media Jabs
“Technique simply launched $250 Bitcoin themed Jordans, however doesn’t settle for Bitcoin or any crypto as fee,” the X account Bull Idea wrote on the social media platform. That is the kind of critique Technique is getting for the attire bought at its retailer situated on the Technique web site. “Generally the memes write themselves,” one other particular person added.
They’re speaking in regards to the attire Technique sells in its on-line retailer because it sells hoodies, t-shirts, lengthy sleeves, and vests. But in addition the shop carries Technique-branded Nike sneakers, particularly Air Jordans and Dunks, and they’re custom-branded sneakers impressed by the AJ1 / Dunk silhouettes, not an official Nike collaboration. Each pairs are at the moment marked bought out and reportedly bought for $250 a pair.
Technique’s Retailer Takes Fiat, Apple Pay, and Google Pay, however No BTC
The location doesn’t settle for bitcoin for retailer funds as BTC is just not proven as an choice. Bank cards, Apple Pay, and Google Pay are the one fee strategies accepted. One would assume that, as a bitcoin treasury agency, they may wish to promote the products for BTC as a substitute of fiat. That’s not the case with the most important bitcoin treasury firm on this planet. “Is bitcoin nugatory till folks begin accepting it as fee?” one other social media account requested.
Alongside this, some X accounts used generative synthetic intelligence (AI) to craft their very own styled Nike sneakers with their very own favourite crypto cash like XRP, KASPA, and others. One consumer made pair with grey colours for the digital asset agency Grayscale.

That’s a giant distinction from, say, the steakburger chain Steak ’n Shake. Final 12 months, the 90-plus-year-old agency selected to just accept BTC for meals and drinks, and buyer funds had been shifted to a bitcoin reserve. Like Technique, it too has additionally bought BTC on the open market. At any time when a Steak ’n Shake buyer pays with bitcoin, which means the agency’s stability sheet is bolstered much more. The viral posts regarding Technique’s Air Jordan and Dunk sneakers made their debut as the corporate not too long ago paused shopping for BTC in the interim.
Saylor Places $176 Million Into STRC as Bitcoin Shopping for Takes a Break
As an alternative, on Tuesday morning, after a time off on Labor Day, Saylor introduced that the corporate repurchased its most well-liked inventory STRC by buying $176 million. In reality, Technique has been enjoying round with fiat a complete lot extra in 2026 than ever earlier than, so the concept it doesn’t promote items and merch for BTC shouldn’t be so out of the atypical this 12 months. Whether or not or not the Technique-branded Nike sneakers return stays to be seen, however the concept certain acquired folks discussing the corporate and its motives.







